Newspaper Inserts

 

KPA Ad Event Listing

Promote your event with a listing in our ads placed in 144 newspapers across Kansas. Each ad will be limited to eight event listings on a first-come, first-served basis. 

Circulation: 450,000

Regional: Kansas

Ad Size: Listing

Production Requirements: Each listing consists of event title, dates and city, along with four lines of copy. Each line of copy can be 45 characters.

Cost: $200/listing

Order Form

Contact: Andrea Johnson, (785) 296-6292

 

Spring Vacation Guide (formerly Midwest Vacation Guide)

A brochure ad in the Spring 2013 Spring Vacation Guide inserted into newspapers regionally.

Demographic: 51% female; 49% male, 10% are 35+ years old, HHI $50,000, 60% are families

Circulation: 2,530,000

Regional:

  • Arkansas,
  • Colorado
  • Iowa
  • Kansas
  • Minnesota
  • Missouri
  • Nebraska
  • Oklahoma
  • South Dakota
  • Texas

Placement Deadline: January 17, 2013

In-Home Date: April 8, 2013

Ad Size: 1/16 page

Ad Layout: Display. Provide media contact with 10-15 words or copy and a picture or logo. 

Cost: $4,801.20

Contact: Joan Howe, (515) 868-4570

 

Madden Newspaper Insert

Deliver you destination's message to 525,000newspaper readers through the Madden Newspaper Insert. This customized Kansas Tourism-dedicated insert will reach in-state and out-of-state markets. Choose which sections fit your audience best! Ad rates are per ad/section/insert.

Sections: General Travel, Discovery, Arts & Culture, Nature-Based Consumptive, Hisotry/Heritage

Circulation: 525,000

Regional*

  • Fayetteville NW AR Times
  • FT. Smith Times Record
  • Des Moinses Register
  • Cedar Rapids Marion Gazette
  • Topeka Capital-Journal
  • Wichita EAgle
  • Kansas City Star
  • Columbia Daily Tribune
  • Jefferson City News-Tribune
  • Springfield News-Leader
  • Lincoln Journal Star
  • Omaha World-Herald
  • Oklahoma City Oklahoman
  • Tulsa World

*exact distribution TBD

Issue: May Insert

Ad Sizes: This year's guides will be advertorial format. Below are specifications for advertorial formats. For ad specifications, pleace contact Kim Thompson. Images should be approximately 3"x5" at 360 DPI.

Ad Size               
 Words in Headline           
Words in Copy            
Number of Color Images            
 Other Options                     
Full Page
 5-7
 450 Up to 6
 Logo, 10-word captions
1/2 Page
 3-5
 225
 Up to 4
 Logo, 10-word captions
1/4 Page   
 3-5
 110
 Up to 2
 Logo, 10-word captions
1/8 Page
 3-5
 45
 1 image
 10-word caption
1/16 Page
 3-5
 20
 1 horizontal or 1 logo
 10-word caption

Placement Deadline: February 2013

In-Home Date: May 2013

Placement Contact: Kim Thompson, (816) 662-2900

Added Value

  • 4 months of online marketing on Vacation Fun.com
  • eZine (Electronic Magazine)
  • Weekly Lead delivery
  • Opt-in email address leads
  • VacationFun.com listing 

Cost

  • Full Page: $20,688 or $62.31 CPM
  • 1/2 Page: $10,317 or $31.08 CPM
  • 1/4 Page: $5,161 or $15.55 CPM
  • 1/8 Page: $2,583 or $7.78 CPM
  • 1/16 Page: $1,294 ir $3.90 CPM